AI Insights · Timothy · April 2022
Performance of Top 5 Hasbro Games on Android in the UK, Q1 2022
In Q1 2022, Hasbro games such as MONOPOLY Solitaire and Scrabble® GO showed varied performance metrics in the UK market, with notable trends in downloads and active users.
The first quarter of 2022 saw varied performance for the top Hasbro games on the Android platform in the United Kingdom. Below, we delve into the trends for MONOPOLY Solitaire: Card Games, PJ Masks™: Hero Academy, Scrabble® GO-Classic Word Game, World of Peppa Pig: Kids Games, and RISK: Global Domination.
MONOPOLY Solitaire: Card Games
This game experienced a noticeable decrease in weekly downloads from 25.3K in late December to 7.2K by the end of March. Weekly active users also declined from 37.4K to 20.4K over the same period.
PJ Masks™: Hero Academy
Weekly downloads for this game fluctuated, peaking at 9.3K in late January and then dropping to 1K by the end of March. Revenue saw a gradual decline from $129 in late December to $21 at the end of March. Active users followed a similar trend, decreasing from 11.5K to 8.4K.
Scrabble® GO-Classic Word Game
This game maintained relatively consistent weekly revenue, peaking at around $9.9K in late January before dipping to $7.5K by the end of March. Downloads showed a downward trend from 8.4K to 3.7K, while active users remained stable, starting at 86.3K and ending at 72.8K.
World of Peppa Pig: Kids Games
Weekly revenue for this game fluctuated between $5.3K and $7K throughout the quarter, with the highest figures in late February. Downloads had a peak of 6.3K in late December and then decreased to 3.8K by the end of March. Active users saw a slight decline from 21.2K to 16.6K.
RISK: Global Domination
Weekly revenue for this game ranged from $398 to $776, with a peak in late December. Downloads were relatively steady, starting at 3.3K and ending at 2.6K. Active users saw minor fluctuations, beginning at 10.4K and ending at 9.8K.
The data presented here is sourced from Sensor Tower, where more detailed insights can be found.